Look at this ad on a charity drive to provide free gum care set to the underprivileged by offering $10 deal.
What puzzled me is the extent a customer is made to go through to submit their proof of purchase for the good deed. What is your view on this? Do you see any reason why they are doing it this way? How will you do it differently? "More gold has been mined from the thoughts of men than has been taken from the earth." This ad appears on the cover and second page of Today's newspaper. It is common to see companies taking out ads to thank their customers for awards they win as a recognition of their contribution to helping the company winning awards. However, when everyone is doing the same, it becomes boring. More importantly, will your customers really feel that they are being appreciated? What will you do differently? This ad first appeared on the papers at half the size previously.
Photo, headline and content are the same except for the layout. Why do you think the company decided to increase the size of the ad? How do you feel after reading the ad content? P.S. Download the file for easier reading.
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AuthorOutrageous Marketing Archives
May 2020
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