Something caught my eyes while I passed by the ice cream section.
There was a promotion sign on the house brand of this supermarket indicating "This store only."
The discounted price was shown on the sign.
Ok... I've just bought the same brand one week ago. So I remembered the original price.
And the discounted price is no different from the normal price.
Does this supermarket think that customers are fools? Or are they hoping that no one remembers how much does this ice cream costs?
One of my friend shared a photo of the price label of a pair of shoes at a sale in a departmental store. There are actually two photos within the photo. One showing the discounted price and the other showing her peeling of the discounted price to reveal the original price of the shoes. It turned out that the original price is cheaper than the discounted price.
The staff could have been smarter to remove the original price before sticking the discounted price over it.