It's the festive season and there's sales everywhere.
He wanted to get a pair of good quality shoes and went to some of the more expensive brand shops to check out the offers.
Some brands' designs were too mature for him. Those that he liked either did not have his size or were not on discount.
Finally, he found a pair at a boutique that suits his style and budget. He tried on a size five and a half and it was a little too fitting. So he asked for another half size bigger. Unfortunately, there's no more stock.
We asked if they have stocks at their other outlets. She checked and confirmed there's one at Marina Bay Sands. The saleslady suggested he try on size six for another pair of shoes with different design but same cutting. If it fits better, we could go down and get it there.
The size six fitted nicely.
So he decided to get the pair from Marina Bay Sands.
The saleslady advised that we could either make payment at the shop and collect it at Marina Bay Sands. Or we could settle everything there.
My cousin asked her if paying on the spot will adds to the sales quota for her outlet and she said yes. So he chose to pay on the spot.
While she is processing the payment and arranging for the shoes to be reserved, my cousin told me, "This saleslady service is very good." That's why he chose to give the business to her.
I said, "This should be the standard service. A lot of sales staff are not doing it. So when you meet one, you will find that the service is outstanding. Who knows the staff at Marina Bay Sands is more outstanding than her."
He agreed.
So if your business is doing something very basic and simple that no other competitors are doing, you are already ahead of them.
But don't be complacent. Always find better ways to serve your customers.