Boss eats last.
Being right keeps you in place. Being wrong forces you to explore.
Three office ladies were waiting for the traffic light to turn red at a cross junction.
A man was crossing the road where the traffic has stopped towards where they were standing. The rain got heavy suddenly. A lady already had her big umbrella opened while another flipped a bigger one out of her bag just before the rain got heavy. The lady standing between them curled up her bag under her file as she inched a bit front hoping to make a dash across the road once the traffic light turned red and before she got drenched. The two ladies beside her did not offer to share their umbrella with her. The man walked up and stood beside her with his small umbrella. He said, "Sorry, I'm going over the other side of the road," as he moved his umbrella over her head. "Oh thank you so much! Thank you so much!" the lady was pleasantly surprised at his kindness. As they walked, he asked if she has shelter to her destination. She replied that she is just going into the building as they approached the end of the traffic light. She turned around and wished him a pleasant day. He said, "You have a pleasant day too." A man was talking to his friend N who works as a Sales Executive at a high end multi-brand retail boutique.
N had finished a test one month ago on one of the brand the boutique carries. The test covered the brand history, strengths, how its products are manufactured, unique selling point and the brand story. It turned out this test was implemented by his boss who received feedback from the brand company which has engaged mystery shopper to visit the boutique. N said his boss wants them to tell the story behind the brand to customers instead of just selling a product. The test will be ongoing with different modules. N commented he has forgotten everything that he studied and memorized two weeks after the exams. A while later, N's manager came by and started sharing with the man about the brand. His enthusiasm to practice what he learned from the test is obviously overwhelming. A business owner met a lady who is a professional speaker at an exhibition.
They exchanged contacts and the man sent an email to her to keep in touch. The lady replied that she has subscribed to his company's blog. Two weeks later, the man received a notification that she has unsubscribed. A few months later, he received an automated marketing email from her. He replied that he has subscribed to her email list. The lady sent him an invitation to connect on LinkedIn. A man is thinking of ordering a roast turkey from a 5-star hotel for his Christmas Eve's dinner.
As this is the first time he is ordering from a hotel, he does not know which hotel is good. Since it's going to be from a 5-star hotel, the quality of the turkey should all be comparably good as the ingredients used would be of top grade. It's only a matter of which flavor he likes and the value for money. To helps him in making a choice, he decided to asks three of his friends. A friend who is a senior lawyer partner in a big law firm, an ex-colleague who's husband owns a chain of medical clinic and a friend who owns a high end floral boutique. He thought they would be able to give good advice given that the lawyer and the ex-colleague dine at expensive places while the florist friend has network of business associates in the hotel industry. The lawyer suggested a supermarket that caters to middle income customer base while the other two suggested another supermarket that caters to the mass market. He settled on the latter one. A lady and two guys volunteered for a wine tasting experiment.
They were given 3 glasses of red wine - A, B and C. They were told A is the cheapest wine and C is the most expensive wine. B is priced in between A and C. They have to taste the wines and give their comments after smelling and tasting each wine. All three of them commented the cheapest wine tasted acidic and not smooth. The lady said wine B is a little sweeter and the other two guys said it felt smoother. The lady also finds the most expensive wine C tasted the sweetest among the three glasses. The other two guys felt wine C the best among all three. It turned out all three glasses of wine are the same. Two colleagues were working overtime late into the night.
Suddenly the lady turned to the guy and said, "You know? Something is very wrong." She continued, "Every morning when I leave house for work, my mom is still sleeping. When I reach home from work, she is already asleep. The only time I get to see her is during weekends. She is already 80 over years." The problem of the problem.
The answer of the answer. A sixty plus year old man was scooping soup into a bowl at a buffet lunch.
He dropped the ladle on the floor. A waiter saw it and picked it up as the man said "Sorry" to him. Another fifty plus year old man came by the soup section before the waiter came back with a clean ladle. He saw the ladle holder and looked at it with a puzzled face for a few seconds. He then took the ladle holder to scoop the soup. Announcement heard at a MRT train station in Singapore.
This train station is an exchange connecting the recently opened Downtown Line and Circle Line. The announcement was broadcasted at the Downtown Line platform and went something like this. "Passenger who are transferring to the Circle Line, kindly proceed to the Circle Line platform." Would they consider changing it to this? "Passenger who are transferring to the Circle Line, please do not wait at the Downtown Line platform." It's new.
It's cool. It's revolutionary. It's the best. It's the first. |
AuthorOutrageous Marketing Archives
May 2020
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